Web 2.0 Targeted Traffic From PLR Products




Web 2.0 Targeted Traffic From PLR Products

©2008 Doug Champigny. All Rights Reserved.

Once in a while a great PLR package comes available, like the one that Aurelius Tjin released this morning at www.PLRForSale.com. This package is a perfect example of Private Label Rights packages that can be used to generate targeted traffic from Web 2.0 sites without much effort, and still be used to make money online - and lots of it!

First up, there are only 100 non-transferrable PLR copies ever to be made available - and that scarcity helps your SEO efforts, your targeted traffic generation, and your sales. With so few people able to compete with you on this product, it’s much easier to get the upper hand than it is with most Master Resell Rights products - and since you have Private label rights to the package, you’re branding yourself heavily with it, which can then boost your other targeted traffic generation efforts by adding the power of name recognition.

But the real key here is that you’re getting both the PLR e-book AND the PLR audio e-book…

As always, start by revising, editing and branding the e-book - if you’re not up to speed yet on using PLR e-books, download my PLR Tutorial Videos and simply follow along with the step-by-step do-it-yourself video lessons. Edit the graphics and salespage (also covered in the videos), and get them ready to go online.

Next, create an upsell page to go between the salespage and the payment processor, where you offer the audio e-book as well for $10 or $20 more - give them both options, the e-book alone or the e-book and audio e-book. Create the two download pages, add it to your affiliate program if you’re using Hosting4Marketers.com, hook up your payment buttons and take the site live.

Now it’s time to drive targeted traffic to it from the Web 2.0 sites and technologies. Always start by doing a blog post announcing the new product, and then ping the blog directories - especially Technorati . Give it a couple of moments, then make sure it’s also showing up in your MyBlogLog listings - Technorati and MyBlogLog are the two most important Web 2.0 sites to any Internet marketer, niche marketer or affiliate marketer in terms of promoting their blog posts.

Here’s where the power of Private Label Rights, or PLR, comes into your Web 2.0 targeted traffic generation strategies… Take a look through the e-book and see if you can find a good passage of about 600-800 words that either sums up the contents of the e-book or gives some great tips without revealing the most powerful tips in the PLR package. Copy & paste that part into a notepad file and edit it as necessary to make it into a powerful Squidoo lens. Write a summary or ’signature box’ to put at the end of it, pointing out that it’s an exerpt from your book, and recommend they download the full version for more info - and be sure to link to your salespage. Add the lens to Squidoo and as soon as it’s published, bookmark it at all the popular Web 2.0 bookmarking sites using the OnlyWire site.

Next pick 3 or 4 good tips from the e-book, and copy & paste 300-400 word passages about each of those tips into separate notepad files. Touch up anything that doesn’t flow til you have four good articles, add an ‘About the Author’ box that’s similar to the one on your Squidoo lens, and submit all 4 articles to the ten or twelve top article directories online. This is the fastest way to get a number of high-quality one-way backlinks to your new site, getting it quickly spidered in Google, Yahoo!, Live Search, SearchMe, etc.

Really want to maximize your targeted traffic from the Web 2.0 sites? Go back now to the PLR Audio, listen to it right through a couple of times, making note of any 3-5 minute passages that seem particularly crammed with great information. Once you’ve picked a couple, use your audio editing program of choice to copy and paste the two or three best passages into their own audio files. Record a quick intro pointing out that the info is exerpted from your audio e-book, and a quick exit for the audios recommending people download the entire audio from your site - be sure to both say and spell out your salespage URL! Now go back to the e-book and do the same with those exact same passages, creating a transcript for each of your new audio files.

Over the course of the next few days, add one of the transcripts to your blog as a new post, embed the audio in a player with the post, and ping the usual blog directories AND the podcast directories - after all, your new audio files ARE podcasts as soon as you add them to your blog! This is an easy process if you use a podcast plugin like PodPress - and it will let you upload your podcast to the massive iTunes directory as well! Since every audio file has your URL listed at the end of the podcast, each listener at ANY source is now part of your potential traffic. And since they were interested enough to listen to the podcast, you know they’re TARGETED traffic as well!

That looks after using your new PLR for targeted web 2.0 traffic generation - assuming you remeber to grab your copy from www.PLRForSale.com before all 100 copies are gone. If you’re too late, either write and record your own product to use this way, or watch for other PLR sales that include both PLR e-books and PLR audio e-books.

Done right, this can be one of the most powerful targeted traffic producing machines you can put online right now - use the Web 2.0 sites and Web 2.0 technologies to your own massive advantage while they’re still the hottest traffic-generating resources around!

To your successsful targeted traffic generation…

Doug Champigny

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PLR Master Doug Champigny has been working online full-time since 1997 and is the author of the Private Label Rights Blog. For a lot more info on using PLR to make money online, be sure to download his PLR Tutorial Videos and/or his PLR For Newbies Videos.

Publishers’ Note: You may use this article on your web sites, blogs, etc, as long as no alterations are made, all links remain live and exactly as they are here, and the copyright remains intact and visible.
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Why Many Internet Marketers Fail




The Two Biggest Reasons Why Most People Will Never Make a Full-Time Income Online…

© Chris Rempel. All Rights Reserved.

It all starts when some well-meaning (yet misdirected) person encourages a budding internet entrepreneur to “start in a niche they know alot about”, or base their business around “something they’re passionate about”…

As horrible as it may sound - they’ve unknowingly sent the hopeful entrepreneur down a path of false expectations, poor results and eventually - failure. In fact, the myth of “do what you love and the money will follow” has been responsible for more failure than likely any other influence - perhaps even more so than laziness or a lack of perseverance.

Because the simple truth of the matter is that the only way you’re going to make real money on the net is if your business is based around two crucial things:

1) Large Demand

2) Buyers

In other words - you aren’t going to get rich selling a $15 ebook about growing square watermelons - even though that might be a great passion of yours.

The demand just isn’t there. Maybe there’s a few searches a day on Google for the topic, and perhaps there’s some interest in the online “gardening enthusiast” communities - but you’d be hard-pressed to make even a few hundred dollars a month from ebook sales.

Similarly, you also aren’t going to have a particularly easy time getting rich by building websites about some seemingly “popular” topics like humor, jokes, funny pictures and so on. And while there are a few ways to “monetize” your site (with AdSense, CPA Offers, CPM Banners, etc.), it takes literally millions of website visitors to make even just a few thousand dollars in markets like that.

The demand is huge - but the visitor value is extremely low…

Instead, if you want to make it big online - pulling down an impressive six-figure income - you need to tap into markets with tons of demand, where the majority of the visitors are valuable.

You need to capture tons of traffic that wants to buy something. If you take this approach, you’d practically have to hijack your own order links (or affiliate links) not to make a sizeable income.

In fact - did you know that some affiliates make several thousand dollars daily just by promoting a single product in hot markets? (Just imagine what the merchant is making…)

In some markets there’s actually so much demand that the vendors are quite literally selling over a thousand units - or more - per day. Digital products, with practically zero overhead/delivery cost.

But it all comes back to tapping into valuable demand. In most cases, it takes no extra effort or “skill” to market to a valuable market than it does to struggle along with something you’re passionate about.

These two factors - demand and buying traffic - are what seperate the “wannabe” marketers from the millionaires. Because there’s no real secret - you just need to sell what thousands of people are already buying.

The ball is now officially in your court. Are you tapping into markets with massive, valuable demand?

Or are you struggling to simply make a few dollars occasionally with a business that’s based on your own passionate interests?

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Chris Rempel, author of “Confessions of a Lazy Super-Affiliate”, reveals 5 of his most effective traffic strategies and niche-targeting tactics in full detail on this web page.

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List Building For Newbies Videos Released




Teri & Doug Champigny announced the latest training videos
in the Training For Newbies series today, with the
release of the new List Building For Newbies videos set,
just uploaded this morning.

Team Champigny's List Building For Newbies Videos

This release follows the wildly
successful PLR For Newbies
and SEO For Newbies videos,
and is recorded in the same
large, high-resolution 800×600
WMV format as those first
two video sets in the series.

And like the previous collections,
List Building For Newbies takes
the viewer step-by-step through
each part of the process, so that
even someone with no experience
whatsoever can follow along successfuly.

There are 6 videos in the List Building series, about
an hour and twenty minutes’ worth, and the topics
include:

  • Choosing Your Topic
  • The Tools You’ll Need
  • Creating Your First Squeeze Page
  • Setting Up Your Autoresponder & Web Forms
  • Putting It All Together, and…
  • How To Make Your New List Profitable!

While everyone is forever being told how important their
list is, they’re seldom told how to start that list, set up
their autoresponder, put the forms on the pages, etc.
Well, we’ve gone one step further - we SHOW you, step
by step, how to do all that and more.

No longer need you be confused by e-books full of jargon,
unable to find the help you need when YOU are available…
Download these great List Building For Newbies Videos
now and you can watch them as often as you like - and
simply follow along with them when YOU’RE ready to
set up and start building your opt-in lists!

Two versions of the download are available, for your
personal use only or with Master Resell Rights. Team
Champigny affiliates will find this in the affiliate section
as product number 62.

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Friendlier E-Mail Marketing?




New MemberSpeed plug-in delivers friendlier E-mail marketing

FOR IMMEDIATE RELEASE

Minden, NV, November, 2007 – E-mail marketing is fundamental to the success of any web-based business. Its job is to keep visitors returning and convert them into paying customers. Managing mailing lists in-house has proven to be costly and complicated for large companies and nearly impossible for small ones. Many have resorted to third party solutions for list management resulting in higher costs, loss of control and potential security issues.

The Email Marketing AutoResponder List Manager is the latest plug in for MemberSpeed, Power House Technology’s dedicated content and client management system. It streamlines E-mail operations, reduces training costs, and enables any business, large or small, to bring list management in- house.

“This plug-in provides a revolutionary ability to manage autoresponder lists in house,” explains co-creator Jeremy Gislason. “It allows users to develop and maintain an unlimited number of lists without the need for outside professional help.”

The core software for the plug-in, MemberSpeed, was developed by Gislason and his business partner, Simon Hodgkinson and has been adopted by thousands of business users worldwide since its release in June.

“Power House Technology is a business that is sensitive to the needs of businesses. The new Email Marketing AutoResponder List Manager plug-in was developed with a great deal of customer input,” says Hodgkinson. Each powerful feature was integrated to meet the real world demands required when launching and managing an E-mail marketing campaign. “The Email Marketing AutoResponder List Manager plug-in is the most anticipated new tool we’ve launched to date for MemberSpeed, initial demand has been incredible, explains Hodgkinson.”

“The Email Marketing AutoResponder List Manager was the logical next step in our development schedule for MemberSpeed which continues apace, says Gislason, It opens up a whole new channel of marketing capability for our clients and eliminates the big risks of relying on third party services.”

For more information on Autoresponder management or the MemberSpeed Software go to: New MemberSpeed plug-in delivers friendlier E-mail marketing.

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CONTACT:
Power House Technology
2248 Meridian Boulevard Suite H
Minden, NV 89423
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Jeffrey Levesque Appointed Team Champigny Affiliate Marketing Manager




For Immediate Release:

Affiliate Marketing Expert Jeffrey Levesque Joins Team Champigny as Affiliate Manager

Team Champigny Headquarters - Welland, Ontario, Canada - Internet marketing specialists Team Champigny today announced that well-known affiliate marketing expert Jeffrey Levesque has joined the world-renowned Team Champigny as their new Affiliate Marketing Manager for all of their 100-plus Internet properties. Levesque, a native of Liberty Hill, Texas, has been a major force behind some of the biggest affiliate marketing successes in Internet marketing history and is best known for providing cutting-edge affiliate marketing training to ensure affiliates make as much money as possible online.

“Too many would-be affiliate marketing managers limit themselves to the role of cheerleaders” says Levesque. “But to provide true value and ensure the success of any affiliate marketing program, first you have to ensure the success of your affiliates. Invest the time to learn every facet of successful affiliate marketing, and then train your affiliate team and sharpen their skills in every area of affiliate marketing - the latest technologies, the latest trends and the tried and trusted methodologies used by successful marketers everywhere, online or off.The more money your affiliates are making the greater their motivation and loyalty - and the greater your team’s success. Teri & Doug Champigny recognize that a great coach is far more valuable than a great cheerleader, and I look forward to coaching the Team Champigny affiliates to even greater successes.”Internet marketing author, mentor and speaker Doug Champigny, who heads up Team Champigny, says of the union: “The timing and synergy provided by this union provides a gestalt that creates a win-win situation for all parties concerned…

The Team Champigny online portfolio is expanding exponentially and currently includes over 100 websites and a dozen blogs - when combined with road-trips to my speaking engagements and the time requirements of my coaching, I don’t really have enough time left over to properly support the Team Champigny affiliate army, who now number over 2,400 affiliate marketers.

Teri & I have been operating online full-time since 1997, and our biggest concern regarding an affiliate manager was finding someone with that same wealth of experience, who knows as much as we do about affiliate marketing, Internet marketing and the business in general. It was important to us that we find someone unusually bright, extremely personable, and who truly cared about the success and well-being of every single affiliate in our program, from ‘big-dog’ JV partner to the newest of newbies. To top it off, we wanted someone innovative who would truly lead the way, not just for our affiliates but for the affiliate marketing industry in general. We’ve stayed at the forefront of Internet marketing, well ahead of the industry trends, for 11 years now and wanted an affiliate manager who was just as much a leader in the affiliate world. We’ve found all that and more in Jeff Levesque.”

Niche marketing specialist and Team Champigny partner Teri Champigny sums it up this way: “Doug & Jeff are both very bright and very much ‘Type-A’ personalities. Being in a room brainstorming with them you can feel the electricity in the air as each of us spurs the others further and further on. Individually, none of us would ever settle for anything less than complete success, but together we’re awesome! We look forward to having the distinction of having the highest-earning affiliates in the game once the dust settles and everyone’s on board. Jeff provides an important component in our plans to make Team Champigny an 8-figure a year business online, and I’m glad to welcome him to the Team!”

In true Internet marketing fashion, the arrangement was inked at Ken McArthur’s JVAlert Live convention in Philadelphia in early June, and first revealed following Doug Champigny’s speaking engagement at Carl Galletti’s Internet Marketing SuperConference in Las Vegas 2 weeks later. Levesque is currently familiarizing himself with the Team Champigny properties and publications, and will kick off the Team Champigny affiliate training program with an open teleseminar in a couple of weeks. For more information on Jeffrey Levesque or the Team Champigny affiliate marketing program, contact directly at Team Champigny.

Driving Free Targeted Traffic To Your Sites




Driving Free Targeted Traffic To Your Sites

© 2008 Willie Crawford. All rights Reserved.

“These are serious traffic tools for ethical marketers who understand that you sometimes have to play aggressively or get crushed!”

Let me introduce you to a trusted friend, Bishop Anders. You’ve probably never heard of him, and that’s because he generally prefers it that way. He’s spent most of the last few years working away in his software lab creating some incredibly effective ways to drive free traffic to his sites.

When I first met Bishop, sitting on a noisy patio at a seminar in Orlando, Florida, and he explained what he did, I was naturally skeptical. So, he showed me his software and let me test it out. The next time that I saw him, at a seminar in Austin,Texas, I followed him around like a little puppy, because I wanted to know HOW his software worked so effectively!

I was accustomed to either a lot of hard work, or to paying through the nose for quality website traffic.

After several months of testing and meticulously tracking the results from using Bishop’s software, I can say without hesitation that he ‘walks the walk’ and that his software provides proven methods to gain inbound links, improve search engine rankings, and capture traffic from numerous high traffic sources.

I’ve experienced the results (tens of thousands of unique visitors per month) from using just a few of his programs. I plan on using many more of them, because they WORK!

These are frighteningly effective programs and must be used responsibly (children need not apply!), but in the hands of ethical marketers like you and me, they are the answer to building a massive web presence even in crowded, very competitive niches.

I’ve personally met Bishop and his support team, and they ARE the best in their field.

I fully endorse Bishop and his software, and highly recommend tapping into this arsenal of traffic machines!

- Willie Crawford
Internet Marketing Consultant & Mentor

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Richard Quek’s Zooming To Success




“Discover An All-Exclusive Source To Tap Into The Brains of More than 15 Marketing Gurus To Supercharge YOUR Online Business Applying The Exact Same Strategies They Used…Guaranteed !”

Stop trying to do everything on your own and making costly mistakes that could run you right out of business…….

“How You Can Get All Your Nagging Questions Answered By
Real Life Experts Who Can Put You On The Straight And
Shortest Way To Online Success”
From The Desk Of: Richard Quek
 Dear friend,

Being in Internet marketing opens up a world of possibilities for you.

* It allows you to be your own boss

* You can work your own hours

* You can work from the comfort of your own home

* You can have a business that runs on autopilot and makes money for you 24 hours a day and more

But I bet that no one ever told you that Internet marketing can be tricky and that there are no guarantees that your ideas will work. You have often been told that Internet marketing is a breeze and that you can make millions in your pajamas. I am sure you have heard of all these promises before. I personally have fallen for that as well and I can tell you that it is not your fault.

The funny thing is, no matter if you’re a newbie or an experienced marketer, we’ve all run into a road block or two, whether your product or service didn’t sell like you thought it would, you struggled to get quality traffic to you web site, you spent more money than you got in return, or you broke even when there was a high demand for what you were offering.

Well, whatever your problems may have been in the past, I’m here to tell you that none of that matters, because with this amazing tool you’re about to learn about, you’ll be able to shave 5, 10 or even 20 years off of the Internet marketing learning curve, avoid making the same mistakes that other marketers before you have made, and start making boat loads of cash by being a success every time you launch a new product or service.

I’ll tell you more about that in a minute, but first, let me introduce myself.

Robert

Hi, my name is Richard Quek and if you’re tired of marketing product after product and never getting any results and are ready to take your business to the next level, then I have a treat for you.

You see, I was like many of you who are struggling to have a break thro’. In fact a few years ago I do not even know how to send an email or surf the Internet. Forget about creating effective web sites and automating the sale process. Installing scripts was only a dream. However, today I am able to do all these and more. I learnt the hard way by trial and error. You do not have to do that my friend! You can short cut the learning process by role modeling from other successful Internet marketers.

Here’s your solution: I’ve taken the trouble to contact…… Internet marketers and begged them to provide you with their success strategies. I have to be honest, in the beginning, I never thought they would reveal these secrets to me, but they did and now you can benefit from what all they had to say.

So why did they agree to this and why should you listen to me?

Find Out Here…

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Using Video To Build Opt-In Lists




Using Video To Build Opt-In Lists

© Doug Champigny, PLRForSale.com

More and more video is appearing online – both personal videos people share with friends and videos marketers are using to sell their products, build traffic to their web sites, as products themselves, and to build their lists.

When you talk about using video for list-building, most people immediately think of offering downloadable videos as bait to get people to opt-in – and that’s a very good use of video. But there’s an even better way to use video for building your list – Video Squeeze Pages!

Still fairly new online, the initial results from video opt-in pages are extremely encouraging – people are reporting much higher opt-in rates with video squeeze pages than the standard HTML pages that were there before. And that’s not really surprising, if you think about live in the offline world.

It’s human nature that we prefer doing business with people we know, as opposed to big, faceless corporations. You like dealing with Bob the grocer, Mary the hairdresser, Donna the newspaper girl and Billy the pool boy. But what emotion is called up by thinking about the government, the banks, the telephone and cable companies or an oil company? Which of those two groups would you rather your money was going to?

The same will most likely prove to be the case online, based on the results we’re seeing from video. When you do a quick video inviting people to sign up and telling them about your e-zine and your incentive, they’re doing business with YOU – a real, live human being they can probably relate to, as opposed to a big faceless website.

You’ve been to a number of the huge websites – from corporate sites to the search engines. Feel any emotional attachments to them? Would you care if they disappeared tomorrow and were replaced by another? Would you even notice?

But if you frequent a marketer’s site, one that presents themselves in videos for you, the connection is stronger. Not as strong as if you’d met them in person, perhaps, but MUCH more so than a corporate site.

And THAT’S the reason emerging for the fact that video squeeze pages are getting better results. And like anything in the realm of marketing, better results means more profit – and that more and more people will be following suit until the market is saturated – if that level CAN be reached online.

But don’t wait til video squeeze pages are as common as blogs are today – get your own video squeeze page online now while they’re fairly new, and enjoy the extra returns it brings. Simply put your short video on a page with your opt-in form beside it, and invite people to fill out the information and download your gift.

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Web 2.0 targeted traffic expert Doug Champigny was one of the first to put a major audio-video toolset for Internet Marketers online, and uses video for a number of marketing tasks online. His Building Your Opt-In List PLR Bundle is now available to the first 200 buyers only.
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And enjoy all the extra opt-ins your video squeeze page will bring you!

1 Hour + 1 Week = 149 Backlinks




Article Marketing - Boost Your Branding, Backlinks, PageRank & Profits in 1 Hour A Week.

©2008 Doug Champigny. All Rights Reserved.

Is it really possible to majorly affect your success online in just one hour a week?

Yes, once you’ve mastered Article Marketing, one of the most powerful Web 2.0 tactics that can boost your branding, provide backlinks to your sites, boost your site’s PageRank, drive targeted traffic & skyrocket your profits in 1 Hour A Week.

Another big advantage is that Article Marketing can put you miles ahead of your competition, especially if you’re selling resell rights products or promoting affiliate marketing links, two areas with the most direct competition online. You see, very few people mount any real marketing attack in these two areas - the send out an e-mail or two and move on to the next product. By raising the profile, links to and search engine rankings for your affiliate pre-sell pages, squeeze pages or resell rights sales pages, you can start to see results not matched by any of your competition.

Here’s a real-world example of the power of Article Marketing:

On April 23, 2008, I spent 15 minutes writing each of 3 articles - 45 minutes total. I was careful to pick topics that are tightly targeted to the sites and products I have online, so they were on resell rights, article marketing and affiliate marketing.

That’s an important point about successful article marketing - the more tightly targeted your article is to your sites’ target market, the better your results will be. With article marketing you’re actually pre-qualifying your traffic because only those who were sufficiently interested in reading your original article will click the following link to your sites, and if the article was highly relevant then this targeted traffic arrives at your site already accepting you as an expert in the subject area and ready to see what more you have on it.

Back to our article marketing case study… After spending 45 minutes writing the three articles, I then fired my secret weapon - the real trick to doing article marketing quickly, efficiently and effectively. I logged into one of the most-professional article submission services online and uploaded my 3 articles - I’ll say it took 15 minutes including writing the descriptions, author’s info box and linking URL for the three articles, but in reality it probably took less than 10 minutes. But we’ll call it 15 minutes and the hour was up.

I then put article marketing out of my mind and went back to all my ‘normal’ internet marketing and affiliate marketing efforts. A
week later as I was about to start week two’s article marketing activities, I logged back into the submission service to see what the situation was with the first 3 articles. How does 149 backlinks in Google alone sound to you?

In fact, in just one week, the numbers were:

55 pages indexed and live in google showing my resell rights article;

43 pages indexed and live in Google showing my Article Marketing article; and

51 pages indexed and live in Google showing my Affiliate Marketing article!

That’s 149 more places for people to run into my name and solid info from me online, 149 more links back to my sites, each capable of attracting tightly-targeted traffic to my salespages and affiliate marketing pre-sell pages. For one hour’s work, total. That’s the immediate benefit to article marketing - almost instant spidering by the search engines, and a number of new profit conduits set up aimed at your payment button or affiliate links.

Assuming that was the average response rate, over the course of a year that would be about 150 articles you would write and submit, and the results would be almost 7,500 links to your sites, blogs and affiliate links - think that would help your marketing efforts? And even if you could find them, what do you think 7,500 one-way backlinks to your sites would cost?

And believe it or not, that’s just the tip of the iceberg with Article Marketing. You see, to already be spidered, indexed and appearing in Google within a week of going online, those copies of my articles are all at article directories or article repostories - the sites online where webmasters, marketers, e-zine publishers, e-book authors and bloggers go to find fresh content. And, increasingly, video marketers looking for articles to turn into viral videos.

Assuming even a very small proportion of those people like the articles and choose to use them, the number of sites using the articles, promoting my name and expertise, and exposing people to my links will skyrocket exponentially. So during our sample year, as more directories are spidered, as more webmasters, marketers and bloggers use my articles and are eventually spidered too, the number of links to my sites from those 150 articles could easily reach 15,000, 30,000 or even 100,000 links, each it’s own tiny little salesperson for my growing online empire.

And remember too, article marketing is just one area of a professional marketing attack, a small part of the full Web 2.0 traffic-generating techniques, albeit a very powerful part. If you’ve been missing out on the power of article marketing, you may now have a better idea of why some marketers are doing so much better with resell rights products and affiliate marketing than you have been. Change that today - add the power of Article Marketing into YOUR Internet marketing arsenal today!

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Web 2.0 Expert Doug Champigny is a well-known Internet marketing coach, mentor & speaker, and the originator of the Massive Traffic Bootcamp. Doug presents a lot more Article Marketing advice on his Start Article Marketing website. The ‘Article Marketing Secret Weapon’ Doug refers to above can be found at Article Marketer.
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Internet Marketing Blogging Tips




Internet Marketing Blogging Tips

©2008 Doug Champigny. All Rights Reserved.

While many thought blogging was a passing fad, it’s now obvious that blogging is a practice that is here to stay as a powerful Web 2.0 marketing and traffic-generation toolset - and marketers are definitely profiting from their blogging efforts. Blogs are especially attractive to Internet marketers, for a variety of reasons.

First, installing and operating a blog is very simple. There is no need to learn HTML, and you can have a blog set up and operating in a matter of minutes. For popular blog software, such as WordPress, there are numerous templates available all over the Internet to help you make your blog attractive. And most professional hosting sites offer almost instant WordPress installation through Fantastico in your cPanel options.

You can blog even if you don’t have your own website, by using a hosted blog such as that found at Blogger. However, you should ideally set your blog up on its own domain, with a professional domain name and webhosting.

Blogs are especially important for search engine optimization purposes. When you add a blog post to your blog, simply include a link or two to your main website that your blog pertains to - over time link to both the homepage and at least a few of the main interior pages of the site. This adds inbound links for your website, and may help to boost your rankings in the search engines. Be sure your blog template includes an appropriate robots meta-tag or use a ‘Do Follow’ blog plug-in though, or you may be wasting your time.

The important thing about marketing blogging is that you provide content that is of interest to your niche - not to the industry that your niche is in. You must stay tightly focused on your niches’ concerns, problems, and desires and ignore the rest of the market as a whole. You can’t please the entire market, and that isn’t what you are trying to accomplish anyway.

If you have various areas or sites to promote that aren’t tightly targeted to that same niche, set up a separate blog for each one. For example, an Internet marketer may have one blog for mainstream marketing, one for affiliate marketing, one for niche marketing, etc. Or an Internet marketer targeting the golf niche, as another example, might have one blog that discusses golf swings and how to improve them, one on golfing equipment, and a third that discusses and rates golf courses around the world.

Always keep in mind that the more tightly focused the blog, the tighter the targeting of the traffic it attracts - and highly-targeted traffic is the lifeblood of your sales process and list-building online. In the previous example, all 3 blogs might lead to the same web site - but one would lead to the page where you’re selling golf instruction videos and e-books, the second to your section on golf equipment, and the third to a page promoting golf vacations and packages.

That same example shows how easily blogging can benefit affiliate marketers as well - each of those three blogs might send traffic to two or three links each, tightly targeted to that blog’s subject matter. Yes, all 3 deal with golf, but by handling it correctly you could be tightly targeting 6 or 9 different affiliate opportunities within the golfing industry online.

It is also important that you blog daily, or several times per week at the very least. Don’t worry about how many people are reading your blog. The more you update it, the more popular it can become in the blog directories and search engines. Over time, you should be able to build a good readership, and you will make sales to those people as time goes on. Add a sign-up form for your opt-in mailing list and you’ve created a really powerful marketing & profit center for yourself, one that can generate an ongoing influx of new traffic into your sales funnel.

To ensure you get maximum exposure for your blogs, use as many of the Web 2.0 services as you have time for. Use the ‘auto-pinging’ function built into WordPress to maximum advantage, list your blogs with services like Technorati and MyBlogLog, and use the online ping services like Pingoat and Ping-O-Matic to update even more directories each time you add another article (post) to your blogs.

Of all the Web 2.0 methods open to marketers, the combination of ease of use, low or no cost, and potential returns available makes blogging a must-have tool for Internet marketing, and it’s especially well-suited to those just entering the field. In fact, we’re seeing more and more fledgling Internet marketers beginning with, and sometimes staying exclusively with, blogging instead of traditional site building.

Get YOUR Internet marketing blogging going today!

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Doug Champigny is a recognized expert, author and speaker on the subject of driving highly-targeted traffic using Web 2.0 technologies and sites, and is the author of How to Become A Blogging Pro“. Doug recently assembled the Massive Traffic Bootcamp to help Internet marketers, bloggers and affiliate marketers drive more targeted traffic by integrating Web 2.0 techniques with classic Search Engine Optimization.
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